Federal

8 ways to end the buying season with power, strength & success!

Jul 104 min read

8 ways to end the buying season with power, strength & success!

NeoCon 2024! It’s that time of year again, time for most of our industry to focus on their new showroom, to plan their rep meetings and...

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Looking Back on 2023 and Forward to 2024

Michelle Warren

Mar 44 min read

Looking Back on 2023 and Forward to 2024

One of the most asked questions I hear is “How did sales look in 2023 for Public Sector and what is the forecast for 2024?” Everyone knows

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GSA Innovation Lab - What’s it all about? How can you get involved?

Michelle Warren

Jun 27, 20235 min read

GSA Innovation Lab - What’s it all about? How can you get involved?

Nearly a month ago, I saw a post on LinkedIn that totally caught me off guard. GSA announced the ribbon cutting for an Innovation Lab in...

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Michelle Warren

May 2, 20235 min read

Delving into Public Sector - April 2023

CMMC (Cybersecurity Maturity Model Certification) is an acronym I have been hearing about in the GSA world for well over a year, which...

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Delving into Public Sector - February 2023

Michelle Warren

Feb 24, 20234 min read

Delving into Public Sector - February 2023

In this issue we continue our exploration of big Public Sector happenings that occurred at the end of 2022 and how they will affect the way

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Delving Into the Public Sector with Pat Morrison

Michelle Warren

Nov 28, 20225 min read

Delving Into the Public Sector with Pat Morrison

This month I am changing up my interviews to include a “man in public sector”, Pat Morrison. Pat has a long, diverse history in his...

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Women in Public Sector – Eileen Kent, Federal Sales Sherpa

Michelle Warren

Nov 3, 202211 min read

Women in Public Sector – Eileen Kent, Federal Sales Sherpa

Eileen has a long career of selling to the Federal Government, has owned her own consulting company for over 10 years, and is known as the F

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Delving into Public Sector - MythBusters #3: 4 Myths Surrounding Pricing to the Federal Government

Michelle Warren

Oct 5, 20224 min read

Delving into Public Sector - MythBusters #3: 4 Myths Surrounding Pricing to the Federal Government

As we continue busting through some of the many myths surrounding selling to Public Sector, especially the Federal Government, in this edit

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Delving Into Public Sector: MythBusters #1

Michelle Warren

Jul 21, 20224 min read

Delving Into Public Sector: MythBusters #1

While debating what would be the next topic to address in this column, I decided we could all benefit from a “Myth Busters” version of...

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Michelle Warren

Jul 6, 20224 min read

Delving Into Public Sector

I do not know how it is June already, but for those of us who sell to the Federal Government, June means we are in the home stretch of...

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February 2022 - Delving Into the Public Sector

Michelle Warren

Feb 28, 20224 min read

February 2022 - Delving Into the Public Sector

We have talked a lot about planning and targeting contracts that your organization wants to be on, but as I was driving the other day I...

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August 2021 - Delving Into Vertical Markets

Michelle Warren

Jul 31, 20214 min read

August 2021 - Delving Into Vertical Markets

As with any vertical market, GSA has some unique aspects that are important to know when pursuing business with federal government...

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May 2021 - Delving Into Vertical Markets: Tips & Tricks for Being Successful

Michelle Warren

May 1, 20214 min read

May 2021 - Delving Into Vertical Markets: Tips & Tricks for Being Successful

As you are determining whether or not to focus on a vertical market, there are many things you should consider, but today I want to hone...

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April 2021 - Vertical Markets: Tips & Tricks for Being Successful

Michelle Warren

Apr 1, 20214 min read

April 2021 - Vertical Markets: Tips & Tricks for Being Successful

Through this column I hope to impart some of the wisdom I have learned in the 26 years I have been in the furniture industry and...

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